Once you have your customer email addresses, with Project Shift's Campaign Tool you can follow up with them by sending them an email. You can do customer surveys, offer coupons and discounts and run promotional offers to increase repeat sales.
Doing email marketing is ecologically sound and cost effective. It eliminates the need to spend money on graphic design services which will only create mountains of paper mail that ultimately ends up in your customers’ trash can rather than generate more sales.
Email also reaches your potential customers on their desktop and will be waiting there for them when they login. Tracking information can also let you know how successful your email marketing campaign has been by recording statistics such as open rates, click-through rates, bounce rates and unsubscribes.
This is a “permission-based” form of marketing that will help take your profits to the next level if done right.
In any business, it has been proven that “The Money Is In The List!”. So don’t ignore this amazing profit-boosting, cost-effective method of advertising that could turn your entire business around.